About this deal
Some of the biscuits in this list contain palm oil, which may or may not be sustainably sourced. Some vegans choose to avoid palm oil that hasn’t been certified as sustainable because its production destroys the habitats of animals. Cross contamination They aim to replicate BN’s success on the biscuit aisle, where, last year, the brand was the biggest launch in Children’s Biscuits – driving 27% growth in the fast-growing segment. Capitalising on the brand’s popularity, the latest innovation is expected to broaden appeal among a new audience and help retailers to drive incremental sales in the process.
Cassie French, marketing director – seasonal, cake & kids at Pladis UK&I, said: “McVitie’s BN has been one of our biggest success stories in recent years, massively exceeding expectations following our relaunch last year. While we’ve attracted an audience of younger families and reached even more biscuit lovers with BN, there’s an opportunity to scale this with our latest NPD which taps into the popularity of Mini Rolls. McVitie’s BN has been one of our biggest success stories in recent years, massively exceeding expectations following our relaunch last year,” said Cassie French, Marketing Director – Seasonal, Cake & Kids at pladis UK&I. There are many ‘Free From’ brands that are dairy-free and therefore vegan. However, this list looks only at accidentally vegan biscuits, so these aren’t included here. List of Vegan Biscuits Available in two flavours – Raspberry and Chocolate – McVitie’s BN Mini Rolls comprise a light, vanilla sponge filled with flavoured cream, covered in McVitie’s milk chocolate.
Ingredients:MilkChocolate (34%) [Sugar, Cocoa Butter, Cocoa Mass, Dried SkimmedMilk, Dried Whey (Milk), Butter Oil (Milk), Vegetable Fats (Palm, Shea), Emulsifiers (SoyaLecithin, E476), Natural Flavouring] Available in two flavours – Raspberry and Chocolate – McVitie’s BN Mini Rolls comprise a vanilla sponge filled with a flavoured cream, covered in McVitie’s milk chocolate. Each individual Mini Roll comes in at 100kcals.
McVitie’s BN has been one of our biggest success stories in recent years, massively exceeding expectations following our relaunch last year,” says Cassie French, marketing director at Pladis UK&I. “While we’ve attracted an audience of younger families and reached even more biscuit lovers with BN, there’s an opportunity to scale this with our latest NPD which taps into the popularity of mini rolls.” McVitie’s BN owner Pladis is hoping to replicate the success the brand has had in the biscuits aisle, stating it contributed to 27% growth in the children’s biscuits category.Sugar, Flour (WheatFlour, Calcium, Iron, Niacin, Thiamin), Vegetable Oils (Palm, Rapeseed), Water, Glucose Syrup, Humectant (Glycerine), Dried WholeEgg, Calcium Carbonate, Dried Whey (Milk), MilkProteins, Emulsifiers (E471, E475, Lecithin,SoyaLecithin), SoyaFlour, Raising Agents (Disodium Diphosphate, Sodium Bicarbonate), Preservative (Potassium Sorbate), Salt, Natural Red Raspberry Flavouring with other Natural Flavourings, Glucose-Fructose Syrup The brand had been “one of our biggest success stories in recent years, massively exceeding expectations following our relaunch last year,” said Cassie French, Pladis marketing director for seasonal, cake & kids. Taking McVitie’s BN into the cake aisle would “appeal further and welcome a new audience of shoppers looking to add a permissible sweet treat to home lunches or midweek meal occasions” she added.