Joined in 2023 
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63 About this deal
Feel Good aims to keep their mission upbeat and positive by helping people make time for the things in life that make them feel good, they call them Feel Good Moments. Whether that’s a walk in the park, a yoga session, paddle-boarding or talking to your neighbour, Feel Good wants to give people a better choice about themselves and the world they live in. They believe when you feel good, everything else will follow. The brief was to move Feel Good Drinks Co. on from its one-dimensional health message to a more holistic, wellbeing alternative. Refuel: In Seatown, the Anchor Inn offers great pub food, or at the weekend try the woodfired pizza at Chariot of Fire. Over in West Bay, there are plenty of options; our recommendation is Rise where you can enjoy a refreshing Feel Good drink and delicious food Happy hiker: Take a 30-minute walk to Lulworth Cove, or head westward from Durdle Door along the rugged coastline; White Noathe beach is 2.2 miles away plus a challenging scramble down the cliffs.
Refuel: Sandbanks offers plenty of cafes and restaurants. On Bownsea Island visit the National Trust café for delicious food and glorious views. We are excited to see what the re-launched Feel Good brand delivers to our portfolio and the role it has to play in the future’ explains Andrew Milne, CEO, Nichols PLC Beach bum: Head down to pristine Sandbanks Beach, which has won the converted blue flag award for over 30 years in a row.Add the gin and Feel Good Peach & Passionfruit Fruitful Sparkling Water to a glass with ice. Stir, garnish and enjoy! Make surfing your next trip. The Wave is a unique environment and provides a special place for an education-led, active learning, adventure for young people over 6 years old. Beach bum: Seatown’s long beach means that even in summer you’re sure to find somewhere peaceful to lay out a towel and relax. Happy hiker: On foot, Bolderwood to the west of Lyndhurst and Rhinefield to the southwest both have incredible ornamental drives that make for great walking; Rhinefield has some of the tallest trees in the New Forest, while Bolderwood features the 500-year-old Knightswood Oak, and Highland Water for a peaceful meander along the river. Both areas of woodland have an extensive trail system for walking. A cookie set by YouTube to measure bandwidth that determines whether the user gets the new or old player interface.
As well as the new drink formulation the re-launch aims to hero a new brand concept committed to sustainability and boosting the wellbeing of the world. This has been brought to life via the inception of the ‘3% for People and Planet Fund’ – whereby Feel Good drinks will give 3% of sales to charities and non -profits that support personal and planetary wellbeing. Diana Johnson on Supply chain responds to government’s ‘simpler recycling’ proposal: ‘Well, I've got to say, the government's "simpler recycling"... ‘ Mary Lewis, creative director at The Collaborators, said, “It really does ‘Feel Good’ to take the brand up a level and give people a better choice on how they consume. We’re proud to see that our approach and our new design has been well received and we hope this marks a happier, healthier new chapter for Feel Good drinks.” Feel Good aims to keep their mission upbeat and positive by helping people make time for the things in life that make them feel good, they call them Feel Good Moments. Whether that’s a walk in the park, surfing in the sea, or talking to your neighbour, Feel Good wants to give people a better choice about themselves and the world they live in. They believe when you feel good, everything else will follow. Food and drink branding specialists, The Collaborators have repositioned and rebranded Feel Good Drinks to give it a more ownable and purpose-led proposition. The Bristol-based agency has transformed the brand into one that not only tastes good, but does good too.Records the default button state of the corresponding category & the status of CCPA. It works only in coordination with the primary cookie. The purpose-led brand is committed to making the world feel better one sip at a time. This has been brought to life via the inception of the ‘3% for People and Planet Fund’ – whereby Feel Good drinks will give 3% of sales to charities and non -profits that support personal and planetary wellbeing. And if you liked that then you simply must try Feel Good Drinks Rhubarb & Apple Sparkling Fruitful Water with gin too! Here’s the serve we recommend… Feel Good Drinks produce a sustainable, purpose-led range of fruitful sparkling waters made with 100% natural ingredients; created using no artificial flavours, added sugar or sweeteners and containing 15% real fruit juice.
The Feel Good Drinks Company is a soft drinks company based in the United Kingdom. It is run as an incubator brand and owned by Nichols plc. It sells in supermarkets, restaurants, cafes and bars across the United Kingdom. The Bristol-based agency has transformed the brand into one that “not only tastes good, but does good too.”From absorbing carbon, protecting our coastlines and providing a habitat for marine species, we couldn’t be more proud to fund the research and planting of seagrass across our coastlines by Project Seagrass 🙌 I did a Masters Degree in International Political Economy, really exploring conscientious capitalism and how we can have a capitalist system that's a bit fairer and creates more opportunities for all. That really inspired me to go into a business career. I really wanted to stay around Wales, but there wasn’t the work for me at the time. The trouble was I knew I had to be close to the sea, so I settled in West Dorset where I still am now with my family. It always meant I could be close enough to London and Bristol for work, but still surf as regularly as possible. I love it here! Work wise I got into the food and drinks industry, starting my career with Clipper Teas, the World’s first fair trade organic tea company. They are a great brand, cool business and the founder became a really good friend and mentor. How did it start with Feel Good Drinks? Feel Good General Manager, Ed Woolner, explains; ‘ The launch of this new format will offer convenience for our shoppers, providing a middle ground between our current formats of one and twelve cans. We are very much aware of the growing demand for soft drinks, with low or no added sugar or sweeteners but also drinks that are created using natural ingredients and offer added health benefits so want to ensure that Feel Good Drinks is the go to choice in this category. With sustainability and the environment also being a core pillar of our brand our drink is a drink to ‘feel good’ about.’ Wildlife watcher: You’ll be hard-pressed not to find any wildlife in the New Forest! Birds, insects, deer, and the famous New Forest ponies all make themselves at home. Venture down a quiet path and keep still, waiting for creatures to reveal themselves, or visit Bolderwood deer sanctuary for some guaranteed sightings. Whilst we have a strong focus on the climate, we continue to support community programs and we were excited in 2021 to announce our partnership with The Wave in Bristol. Feel Good is a supporting partner for the Waves of change program; where we help young people realise the benefits of the water and blue health. This program will grow in 2022 and we are aiming to run courses across 12 weeks throughout the year.
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